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driving experiences

If you don’t have a full day to spend with us, or are just looking for a sample of the things we do here at the Performance Center, try a Driving Experience. No matter what you choose, you’ll be behind the wheel of a BMW with a smile on your face.

performance drive.

This two-hour event lets you sample many of the vehicles we have at the Performance Center. Take the wheel of a BMW X3 or X5 as you follow an instructor through our challenging off-road course.* Then, head to the track and rotate between various BMW vehicles, driving each through tight corners and fast straightaways. Finally, buckle up in the passenger seat for a hot lap with one of our instructors as they drift and accelerate around the track. It’s a ride you won’t soon forget.

* Off-road course available only at our South Carolina location.

Price: $299
Time: 2 hours

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m track drive.

Featuring our most powerful and responsive vehicles, the M Track Drive will put you behind the wheel of an M car for six exhilarating laps at our location in Thermal, California. Follow an instructor’s car for a warm-up lap and learn the proper line for achieving the best time. Then, try to keep their car in your sights as speeds and G forces increase, pushing your M car to its considerable limits. Can you keep up with them while maintaining control?

Price: $299
Time: 1 hour

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bmw track meet.

The BMW Track Meet is an enjoyable driving and dining event that elevates business networking, client entertaining, and gift-giving to a whole new level. This half-day gathering includes a delicious chef-prepared lunch, three exhilarating driving sessions in a fleet of brand-new BMWs, and a Hot Lap around the track with a BMW pro at the wheel. The afternoon is capped off at a private reception with hors d’oeuvres and beverages at the BMW Performance Center.

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private instruction.

Every instructor at the BMW Performance Center has years of professional racing experience under their belts. Spend a day with them at the track for one-on-one instruction, and their sole focus becomes making you a better driver. Available upon request, private instruction can make for both a memorable experience and training to propel you to the next level of driving competition.

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group events.

Book a Group Event for your company, and you’ll find that this won’t be just another day at the office. With exciting track events that build team skill, and large-capacity conference rooms for work space, Group Events can be customized for your company’s specific needs. But the end result is always the same: new teamwork skills that apply both on the road and at your office.

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explore group events

bmw car club of america member day

Being a member of the BMW Car Club of America has many perks, and they include 15% off at the BMW Performance Center’s CCA Member Day. Available at both the East and West coast locations, you’ll be able to get instruction in the latest BMW models, push them to their limits and get in for a hot lap with an instructor. It’s a day of BMW, and it’s only available for CCA members.

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become a cca member

passing notes is allowed.

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