The BMW U.S. Rider Academy

100 YEARS OF BMW MOTORCYCLES

JOIN US FOR A WEEKEND OF BMW-FUELED FUN

November 17th and 18th are days to markon your calendar, as we celebrate 100 years of BMW Motorrad.

GIRL POWER

ALL-NEW WOMEN’S CLASSES AVAILABLE

Our new off-road courses are designed to make you feel comfortable on a BMW bike as you explore new territory after the roads end.

Rewards At Full Throttle

Earn Rewards On Everyday Purchases

Designed for riders, the BMW Motorrad Card earns points toward rewards and includes exceptional complimentary benefits. With up to 4X points per $1 spent on eligible BMW Motorrad purchases, earning has never been so easy. It's time to explore your benefits - this is your road to valuable rewards.

“I’ve ridden for years and was amazed at the amount of info I didn’t have.”

- Jeff H.